Arts Council of Wales | How to Advocate for the Arts

How to Advocate for the Arts

From the biggest opera company to the smallest gallery, from administrators to artists, everyone has a role in advocating for continued public investment in the arts. Here are some practical things that both organisations and artists can do to advocate.

Organisations

  1. Put together some facts, figures and quotes to show the impact of your work and demonstrate the link between public funding and the outcomes of that investment. How has it helped to create jobs, generate revenue or positively supported your local community? Include this information in your programmes, on your press materials and on your website. You can also download and share our infographics which show key facts and figures around our investment, how arts and culture impacts employment and the economy and the benefits it brings to audiences in Wales.
  2. Create a landing page on your website which includes the 10 Reasons why the Arts in Wales Matter and links through to our website.
  3. Tell your social networking communities about the value of public investment in the arts and encourage them to share your messages - you can also share our key facts and stats infographics.
  4. Encourage your stakeholders to make the case to local and national politicians. Invite them to see your work and use the occasion to talk to them about the value of what you do.
  5. If you receive funding from us ensure your work is branded with the correct Arts Council of Wales logo and that it links to our website where possible, so everybody knows that public money has made a contribution.
    Find out more about using our logos

Artists

  1. If you are working with arts organisations, find out if there is any planned advocacy activity that you could support.
  2. Identify opportunities in your own promotional activity to talk about how public investment in the arts shaped your own artistic career.
  3. Write to or email your Assembly Member to tell them why public investment in the arts is so important. Tell them about how investing in the arts has benefited you and your local community.
  4. Use your professional and social networks to share the 10 reasons Why the Arts in Wales Matter. Encourage your contacts to make the case to local and national politicians. Join networks such as WAPA, VAGW and AMA to make key contacts and encourage others to share the advocacy messages.
  5. If you have a website, include links to our website www.artscouncilofwales.org.uk

Use our advocacy toolkit presentation

Below is a presentation which may be useful to demonstrate the value of your work. You are welcome to share it, download it or embed it on your own websites and social media channels.



Use our infographics

Download and share our infographics which show key facts and figures around our investment, how the arts impacts employment and the economy and the benefits it brings to audiences.

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