Arts Council of Wales | Frequently Asked Questions

Frequently Asked Questions

Everything you need to know about investment in the arts.

On this page you will find the answers to the following commonly asked questions about arts funding.

1. What do we achieve by investing in the arts?

Our vision is of a creative Wales where the arts are central to the life of the nation. We’re ambitious for the arts in Wales. Our strategy – Inspire: creativity and the arts – is at the heart of our work. It looks forward to a creative Wales in which our best talents are revealed, nurtured and shared. Our strategy is about creative ambition and endeavour in the arts; the need for the arts to connect and engage; and the skill needed to ensure that the impact of what the arts achieve renews itself and lasts.

Our strategy is straightforward – it’s summed up in just three words:

  • Make
  • Reach
  • Sustain

Making art, ensuring it connects and giving it a durable legacy are all part of the same picture. And these are the themes that underpin our work.

When we talk about Make, we mean artistic creation. We want to foster an environment for our artists and arts organisations in which they can create their best work. Because if we Make well, we inspire.

If we inspire, more people in Wales will enjoy and take part in the best that our nation has to offer. This is at the heart of our ability to Reach, and crucially to reach further than before.

And if in doing this, something of worth is created in what is made or who is embraced, then we should ask how we protect and Sustain these things in ways that work economically and that can endure.

Make: Reach: Sustain is delivered through a series of specific objectives. These are:

  1. Creating the environment for the arts to flourish
  2. Increasing the value of international cultural exchange to the arts in Wales
  3. Finding new opportunities, ways and places for people to enjoy and take part in the arts
  4. Developing the creativity of children and young people
  5. Encouraging innovation, resilience and sustainability
  6. Protecting and growing the funding for the arts in Wales
  7. Demonstrating the value of the arts
  8. Making the Arts Council an efficient and effective public body

2. How does public funding help the arts reach new audiences?

Arts Council of Wales wants more people to experience and be inspired by the arts, irrespective of where they live or their social, educational or financial circumstances. Subsidies from us help funded organisations to offer cheap tickets or free entry. For example, Welsh National Opera sells tickets for as little as £5. Many of our funded galleries have free entry.


3. How much does investment in the arts cost the people of Wales?

Each person in Wales contributes 32p per week to investment in arts and culture - equivalent to

  • a single dishwasher tablet
  • 3-minute mobile phone call
  • one tenth of a litre of petrol

4. How much public money is currently invested by Arts Council of Wales?

Between April 2010 and 2014, we invested £171 million of public money from government and £82 million from the National Lottery in arts and culture to help create experiences for as many people as possible across the country.

In 2014/15 total investment (including Lottery) will be £51 million. This is the equivalent of:

  • £17 per person per year
  • A total of £1 million per week
  • 32p per person per week

Registered Charity Number 1034245